ISTE Edtech PitchFest





Edmix are very proud to be supporting the ISTE annual conference and exposition to find the world's hottest edtech companies - with a staggering prize-pot worth more than $10,000 (in-kind value & support)!

Edmix and ISTE - and our fantastic industry partners  - want to hear from the world’s hottest edtech businesses: with 6x short-listed companies invited to pitch their edtech business to a fantastic panel of judges live at ISTE in the Technology in Practice pavilion in the exhibition hall!





Actively Learn Inc



Qupiron Technology




Slate Science











To find out more about ISTE 2013, please visit:


Important Dates

ISTE Conference dates: 23rd - 26th June



Monday, June 24:   5:30 – 7:30       

(San Antonio Convention Center, Ballroom C-1)

Tuesday, June 25:   5:00 – 7:00       

(San Antonio Convention Center, Ballroom C-1)



Wednesday, June 26:  9:45 – 11:15  

(ISTE Exhibit Hall Technology Infrastructure Pavilion (TIP), booth 5304)


Your Start-up, Business or EdTech idea

Edmix and ISTE want to hear from standout edtech businesses and education innovators: great companies and ideas across the learning-ladder (edtech ideas for Pre-School, Elementry, Middle and High School - to professional development learning tools, etc) any subject focus - and of course any technology (browser-based to iOS)!

We want to hear from all sizes and types of companies: individuals, academics and educators with fresh innovations, boot-strapped start-ups, seed-backed companies with new exciting edtech new approaches.

The Prize-Pot!

Thanks to our fantastic industry supporters, Edmix and ISTE are able to offer the standout business idea a truly awesome winners package!

The company voted first place by the Judges at the end of the ISTE PitchFest, will win a huge prize pot from our partners:


- 10x10 exhibit booth at either ISTE 2014 or BETT 2014 (exhibition pod) - winner’s choice 
- $1,500 travel allowance to either event  
- 1 Year ISTE Corporate Membership
- Free registration in 2014 to either the Software & Information Industry Association (SIIA) Education Business Forum in New York or the Education Industry Summit in San Francisco 
- A “Friend” level sponsorship of the Digital Learning Day event on February 5, 2014 presented by the Alliance for Excellent Education 


Submission Process

All ideas and stages of businesses are welcome to enter: whether your edtech idea is at the concept stage, or you are an early stage start-up, or an established business - we welcome all innovations and every submission has the same chance.

There are two key application dates to consider:

Submission Deadline 1: Monday 17th June 2013 - 5pm. 

- You have until 17th June to create and upload a 1x page doc (PDF guide below) that details your business idea. Try to get your submission in as early as possible - don’t join the last minute rush of entries. Submissions after this date will be excluded.

Deadline 2: Short-list Notification: Thursday 20th June 2013 - 5pm

- If your idea makes the short-list - whoop! - congratulations you have made it to the qualifying round (24th June - 4pm - 6.30pm)

If you've been successful, the Edmix team will contact you that day (20th) to let you know.


The Prelims 'Qualifiers' - 24th June (4pm - 6.30pm)

A selection of around 20 companies will be invited to pitch their business to the judges - and ISTE community via an interactive voting session (with the education professionals in attendance voting on the company ideas that they hear).   

Prelims Day 1 (24th): 10x companies (3 companies to go through)

Prelims Day 2 (25th): 10x companies (3 companies go through)

Six companies will be invited to pitch in the grand finale!   


PitchFest Final: 26th June - (9:45am – 11:15am

Six companies will go forward to pitch a panel of fantastic judges.

One or two members of your team will have five minutes to pitch your and then answer 2-3 minutes of questions. 

The judges will announce a winner at the end of the event!


Submission Process

To help you submit your application, at the bottom of the page, please find an example PDF 1x Page guide. 

Click here to download an EXAMPLE APPLICATION

(‘EduKabs: Education Taxi Service’ has been mocked-up, and isn’t a real business, or submission, but it should give you a good idea of how to craft a 1x pager submission doc).

Click here to download a BLACK APPLICATION WORD DOC

(A blank word doc is also attached, using this to submit your idea).


The Judges

Preliminary Round 1:  Monday, June 24, 5:30-7:30, SACC Ballroom C-1

Karen Billings, VP Education Division, SIIA

Victoria Anderson, Manager of Marketing, Mature Markets, Autodesk

Bill Triant, VP Business Development and Innovation, Pearson       


Preliminary Round 2:  Tuesday, June 25, 5:00-7:00, SACC Ballroom C-1

Barbara Nemko, Superintendent of Schools, Napa County, California 

Sara Hall, Director, Digital Learning Policy, Alliance for Excellent Education

Marissa Lowman, coFounder, LearnLaunchX


Final Round:  Weds, June 26, 9:45-11:15, Exhibit Hall, TIP Booth 5304

Katrina Stevens, Education Consultant       

Tom Hall, VP Ed Technology Partnerships, Pearson 

Jeannette Weisschuh, Director of Education Initiatives, HP Sustainability and Social Innovation

Richard Culatta, Acting Director, Office of Educational Technology, US Department of Education 

Steve Hargadon, edtech entrepreneur & industry expert 


Rules & Regs

Who has access to your submission?

Don’t worry - your business and ideas will not be made public or shared outside of our sponsor partners. As a community of edtech founders and start-ups, we understand the legitimate concern most founders have about sharing their early stage idea / business.

- If choose to submit and idea, and enter the PitchFest you’ll retain full ownership of your Intellectual Property.

This is a chance for you to promote your company to a receptive audience, win a fantastic prize and build relationships with some of the best supporting companies in the business.


How to Apply

Once you’ve created your submission, please send your document (.doc) to: - we’ll email you back to confirm we got it.


Our Partners

About EdSurge 

EdSurge was founded in early 2011, starting out as a newsletter filled with tips and insights about the emerging education technology industry. We figured everyone would benefit by knowing more about what was going on - and we wanted to respect your time by boiling it all down into succinct snippets. Today, we’re building a technology-journalism mashup, a place for good reporting and candid dialogue, personalized to your interests and needs. We want everyone to be able to dig deeply into products, learn about important topics, and get to know the organizations and schools in the space.

For more information, visit:


About Pearson

Pearson is the world’s leading learning company, providing educational materials and services, business information through the Financial Times Group, and consumer publishing through the Penguin brand.

Pearson serves learners of all ages around the globe, employing 41,000 people in more than 70 countries.

For more information, visit:


23rd June 2013
San Antonio Convention Center, 78205